Название: Contemporary Marketing, 15th Edition Автор: Louis E. Boone, David L. Kurtz Издательство: South-Western Cengage Learning Год: 2011 ISBN: 9781111221782 Формат: pdf Страниц: 800 Размер: 50,5 mb Язык: English
This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations. The all-new Fifteenth Edition continues the tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available.
Current, relevant, and cutting-edge, Contemporary marketing remains in a class by itself.
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Contemporary Marketing, 15th Edition 
