Название: Digital Marketing Analytics: In Theory And In Practice Автор: Kevin Hartman Издательство: Ostmen Bennettsbridge Publishing Services Год: 2020 Формат: epub Страниц: 291 Размер: 14.8 Mb Язык: English
Even if you know nothing about digital marketing analytics, digital marketing analytics knows plenty about you. It's a fundamental, inescapable, and permanent cornerstone of modern business that affects the lives of analytics professionals and consumers in equal measure. This five-part book is an attempt to provide the context, perspective, and information needed to make analytics accessible to people who understand its reach and relevance and want to learn more.
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Digital Marketing Analytics: In Theory And In Practice 
