Название: Selling Online with Drupal e-Commerce Автор: Michael Peacock Издательство: Packt Publishing Год: 2008 ISBN: 9781847194060 Формат: pdf Страниц: 264 Размер: 10,7 mb Язык: English
Drupal is a free and open-source modular web application framework and content management system (CMS) written in PHP that can run in many environments, including Windows, Mac OS X, Linux, and FreeBSD. Drupal e-Commerce is a free, open-source, feature-rich, flexible package of modules that seamlessly adds full e-Store capabilities to Drupal.
Drupal e-Commerce is the combination of Drupal, the award-winning Drupal 5 content management system, and the e-Commerce package of modules that can be plugged into it, bringing a wealth of e-commerce functionality to the software.
In this book you will learn how to use the Drupal content management system along with its e-Commerce modules to set up and manage an online shop. We will install the software, have a look at its features, plan our shop, create our shop, look at customer management, create a design for our shop, and cover security, taxes, shipping, and even marketing our business!
If you're new to Drupal and want to set up a powerful e-commerce system, this book is for you. If you've some experience of working with Drupal and want to understand how its e-commerce options can be used to power an online shop, this book will also prove invaluable.
What You Will Learn
• Why to choose Drupal for e-commerce • Installing and configuring Drupal and its e-Commerce module • How Drupal and its e-Commerce module work • Creating and managing content • Creating and managing user accounts, roles, and permissions • Things to think about when planning to sell online • Structuring your site, your product catalogue, and framing a shopping process for users • Framing business policies to handle legal and professional issues • Branding your site by customizing default themes • Installing new themes and creating a custom theme • Customizing the checkout process for processing orders • Creating a better selling experience • Attracting customers with discounts, coupons, auctions, donations, flexicharges • Working with taxes and shipping rules in Drupal e-Commerce • Drupal e-Commerce's shipping API modules • Securing and maintaining your site (deploy, backup, restore) • Creating and managing invoices using the Invoices module • Integrating CiviCRM to manage appointments and log phone calls • Improving traffic with Search Engine Optimization • Advertising programmes, newsletters, and viral marketing campaigns
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Selling Online with Drupal e-Commerce (+code) 
